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Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • What’s the difference between “hard” and “soft” value-drivers?
  • What are the main reasons sales training doesn't stick over time?
  • Shouldn't product training count as sales training?
  • If we spot a potential customer defection early enough, can we turn it around?
  • Are most strategic, "next level" Sales Operations groups found in large companies?
  • How are B2B sales operations using predictive analytics?
  • What do close rates have to do with lead generation?
  • Our research interviews were really informative. Do we really need to conduct a broader research survey now?
  • Will salespeople really listen to Sales Ops when it comes to things like pricing, cross-selling, retention, etc.?
  • Should I share the results of our marketing research with the sales team?

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