Building a Sales Ops Center of Excellence
How to Move Beyond Tactical Support and Transform Sales Operations Into a Strategic Driver of Sales Effectiveness
Sales Operations has long been characterized as a tactical support function. But Sales Ops has the potential to be a powerful leverage-point for driving significant revenue and profitability gains. In this tutorial, you will learn:
- The overall concept behind a Center of Excellence and how it applies to the Sales Operations function.
- Twelve ways in which a Sales Operations Center of Excellence differs from a traditional Sales Ops function.
- Seven simple steps for transforming an existing Sales Ops function into a Sales Ops Center of Excellence.
- Basic guidance and advice for how to start developing a Sales Ops Center of Excellence from scratch.
This tutorial is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.
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In this informative interview, sales effectiveness expert Michael Perla discusses a number of crucial strategic considerations that are often overlooked by sales operations in their tactical pursuit of growth.View This Interview
When you join your peers and become a SellingBrew Playbook subscriber, you get immediate access to this tutorial as well as all of these other features:
- Training WebinarsDozens of on-demand webinars covering crucial sales ops topics with new webinars every few weeks
- On-Demand LibraryA searchable library of hundreds of concise guides, tutorials, cases, assessments, and research reports
- Expert InterviewsLearn from others in sales who’ve “Been There and Done That” through our Expert Interview Series
- Help DeskAsk our team of analysts for advice, insights, and perspectives on your specific sales ops challenges
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