SellingBrew

Subscriber-Only Tutorial

Already a subscriber? Login

Subscribe and get immediate access to this tutorial, full access to our research library, and much more...

Building a Sales Ops Center of Excellence

How to Move Beyond Tactical Support and Transform Sales Operations Into a Strategic Driver of Sales Effectiveness

Sales Operations has long been characterized as a tactical support function. But Sales Ops has the potential to be a powerful leverage-point for driving significant revenue and profitability gains. In this tutorial, you will learn:

  • The overall concept behind a Center of Excellence and how it applies to the Sales Operations function.
  • Twelve ways in which a Sales Operations Center of Excellence differs from a traditional Sales Ops function.
  • Seven simple steps for transforming an existing Sales Ops function into a Sales Ops Center of Excellence.
  • Basic guidance and advice for how to start developing a Sales Ops Center of Excellence from scratch.

This tutorial is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.

Subscribe & Get Access

More Subscriber-Only Resources From Our Library

  • How to Develop Real Competitive "Kill Sheets"

    tutorial_how to develop real competitive kill sheets

    Competitive kill sheets are a great tool to help salespeople in the field. But most so-called kill sheets are nothing more than glorified competitive profiles. In this concise tutorial, learn how to develop real, strategic competitive kill sheets that highlight and reinforce the competitive differences that actually matter to prospects.

    View This Tutorial
  • Getting Sales to Sell on Value

    Julie Thomas Interview Splash

    Most B2B sales organizations are talking a good game about value selling. But beyond the talk, are they taking the right steps to make value selling a reality? In this expert interview, Julie Thomas discusses what it really takes to sell on value and generate significant results.

    View This Interview
  • The Competitor Assessment Scorecard

    Competitor Assessment Scorecard Splash

    Use this scorecard to assess your competitors relative to each other and yourself on the various elements of the Triangulated Competitive Audit.

    View This Tool
  • Seven Signs Your Sales Team Needs Better Guidance

    diagnostic_seven signs your sales team needs better guidance

    How do you know whether or not the data-driven guidance you're providing to your sales team is as good as it could be...and as good as it really needs to be? In this diagnostic, learn about seven tell-tale signs that your guidance may not be up to par.

    View This Diagnostic