Get the Answers You Need

Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Why are the early signs of customer defection so difficult to spot?
• If we hire experienced reps, shouldn't they already know what to do?
• Isn't the point of analytics all about identifying outliers and taking action to make sure they don't happen again?
• Should I share the results of our marketing research with the sales team?
• When positioning ourselves vs. the competition, won’t prospects see us as negative and get turned off?
• How do we know what tweaks to make in the various stages of our funnel?
• How can I tell if a customer is defecting early enough to do something about it?
• Our research interviews were really informative. Do we really need to conduct a broader research survey now?
• If we have people with lots of experience in the industry, do we really need to conduct marketing research?
• How can pricing and discounting affect lead generation?