Get the Answers You Need

Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• How can we see the customer spend that we aren't getting?
• Can modeling account potential help me with forecasting?
• I'm tired of policing my sales team and playing "bad cop" on every deal. Any suggestions?
• How can we get more control over our salespeople's Travel & Entertainment expenses without playing "Mother May I"?
• What if the root-causes are in an area that I don't have a lot of lot influence over?
• For targeting purposes, what if we can’t find any attributes that are common across our most profitable customers?
• When doing competitive analysis, where else can we look to uncover our competitors' priorities?
• If we have people with lots of experience in the industry, do we really need to conduct marketing research?
• If we hire experienced reps, shouldn't they already know what to do?
• What's the difference between lead generation and cultivation?