Get the Answers You Need

Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• How do we identify all the elements that go into the cost of a fully loaded sales headcount and determine what their sales yield needs to be?
• What's the problem with using BANT for prospect qualification?
• Are most strategic, "next level" Sales Operations groups found in large companies?
• The prospect-targeting attributes we’ve identified are more like attitudes than attributes. Is that a problem?
• How can I tell what a customer's real agenda is and identify what type of buyer they really are?
• What are the different buyer types we might be negotiating with?
• We track close-rates by sales rep, but they always brush-off the massive variances as being "mix related". Any suggestions?
• When it comes to calculating customer profitability, how good is “good enough”? How accurate is accurate enough?
• Is classroom training better than web-based training?
• How do you make sure improvements stick and don't go back to normal?