SellingBrew

Subscriber-Only Research

Already a subscriber? Login

Subscribe and get immediate access to this research, full access to our research library, and much more...

A Modern Approach for Fixing a Costly Revenue Leak

Exploring a Virtual Solution to the Massive "Mismatch" in Negotiation Skills That Costs Companies Millions

Our research has revealed a huge disparity between buyers and sellers when it comes to negotiation skills. In short, sellers are at a serious disadvantage and it's costing companies a lot of revenue and profit. But what can you do about it? Well, after exploring a number of different options, we recently had the opportunity to review a virtual negotiation training solution from SPASIGMA that we believe to be a very effective solution. In this research briefing, you will learn about:

  • The magnitude of the gap between buyers and sellers in negotiation training, skills, and experience.
  • Just how much revenue, margin, and profit this disparity could be costing your company right now.
  • The virtual training program our team went through---what it is, how it works, and our impressions.
  • The seven-step game plan we recommend for finally addressing this costly revenue and profit leak.

This research is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.

Subscribe & Get Access

More Subscriber-Only Resources From Our Library

  • Measuring the Financial Impact of Sales Ops

    How do you measure a Sales Ops function? How do you calculate what you're really getting from your investments? In this on-demand webinar, learn what other Sales Ops groups are doing to measure and communicate their contributions in dollars and cents.

    View This Webinar
  • Designing Sales Comp Plans That Actually Work

    For driving salesperson behavior, your sales comp plan is one of the most powerful tools at your disposal. But any incentive you offer can have disastrous unintended consequences. In this guide, learn about four pitfalls to avoid and ten things to consider when designing your comp plan.

    View This Guide
  • Crucial Sales Operations Concepts

    What sets a great Sales Ops team apart often comes down the core concepts and principles they embrace. In this on-demand webinar, you'll learn about 15 fundamental concepts that every Sales Ops leader and practitioner needs to understand inside and out.

    View This Webinar
  • Selling Value More Confidently in Seven Steps

    Salespeople need to be confident in themselves and in the value of the offerings they’re representing. This tutorial helps you give your sales team the confidence they need to sell effectively while maximizing revenue and margin.

    View This Tutorial