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Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • Are marketing automation tools really all that? What can and can't they do, really?
  • How are B2B sales operations using predictive analytics?
  • Can modeling account potential help me with forecasting?
  • How do we know what tweaks to make in the various stages of our funnel?
  • Is classroom training better than web-based training?
  • What if our top-selling salesperson is the worst at hitting target prices and margins?
  • What is a "Steady State" customer defection and how do I spot it?
  • Will salespeople really listen to Sales Ops when it comes to things like pricing, cross-selling, retention, etc.?
  • What's the difference between sales enablement and sales effectiveness?
  • To be most effective, which major growth drivers should we be focusing on?

This question is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.

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