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Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • What are the main reasons sales training doesn't stick over time?
  • When conducting research interviews, how many should we try to conduct?
  • By tightening-up our targeting criteria, aren't we shrinking our sales potential?
  • Will salespeople really listen to Sales Ops when it comes to things like pricing, cross-selling, retention, etc.?
  • Where Should Sales Ops Report To, or Up Through?
  • What if our competitors are outperforming us on every value-driver that really matters?
  • What should I do with the leads that sales people disqualify?
  • To be most effective, which major growth drivers should we be focusing on?
  • Any ideas for teaching our salespeople how to deal with Procurement?
  • Why are the early signs of customer defection so difficult to spot?

This question is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.

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More Subscriber-Only Resources From Our Library

  • Building a Sales Ops Center of Excellence

    Sales Operations has long been characterized as a tactical support function. This tutorial provides advice on moving beyond tactical support and transforming Sales Operations into a strategic driver of sales effectiveness.

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  • Getting Serious About Sales Effectiveness

    What does it take to make your sales operation more effective? This on-demand webinar provides insights into what other sales operations are doing and the areas to focus your energies if you're serious about sales effectiveness.

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  • Increasing Revenue Through Real Strategic Sales

    It’s so easy to get caught up in the tactics of selling. But your sales strategy shouldn't take a backseat to the tactical to-do list. This recorded training session helps you get beyond the tactical and understand what real strategic selling is all about.

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  • Seven Building Blocks of Sales Effectiveness

    In sales, it can be challenging to know where to focus your attention and resources. This guide provides a framework of the seven areas where improvements have the most impact on close rates, cycle times, deal sizes, and margins.

    View This Guide
  • Taking Your Sales Operation to the Next Level

    It's common for sales operations to get mired in tactical sales support and administrative activities. This four-part recorded training session reveals the steps leading sales operations teams are taking to transform themselves into a much more proactive and strategic business function.

    View This Webinar