Get the Answers You Need
Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.
Here are just a few that subscribers get access to:
- Can modeling account potential help me with forecasting?
- Why don't great salespeople make great sales managers?
- What kinds of things should a Sales Ops group be focusing on?
- What's the difference between sales enablement and sales effectiveness?
- What's the difference between lead generation and cultivation?
- If we spot a potential customer defection early enough, can we turn it around?
- How do we identify all the elements that go into the cost of a fully loaded sales headcount and determine what their sales yield needs to be?
- What are the different buyer types we might be negotiating with?
- What's the difference between a "defined" and "undefined" market?
- Should Sales Ops and Marketing Ops be combined? Is this common?
This question is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.
More Subscriber-Only Resources From Our Library
-
Crafting Effective Strategic Value Messages
This tutorial shows you how to get beyond the platitudes and develop compelling messages that highlight your differential value.
View This Tutorial -
Identifying Your Value Along Five Dimensions
You can't just hope prospects will pick-up on the compelling reasons to buy from you. In this guide, you'll learn the five dimensions of value that matter and over 50 potential value-drivers that can influence buying decisions.
View This Guide -
Seven Steps to Identify and Capture Your Value
With dozens of different methodologies, it's easy to get sidetracked by all of the complexity of value-based selling and pricing. But it's the fundamentals that matter. This video guide gives you what you need to know in seven simple steps.
View This Guide -
Developing Effective Sales Dashboards
How do you develop performance-enhancing dashboards that salespeople will actually want to use long after the novelty has worn off? In this on-demand webinar, learn 15 strategies, tactics, and tips others have found effective.
View This Webinar
Come Join Our Next Webinar
Building Better Sales Coaches
Moving Beyond Cheerleading and Micromanagement to Improve Sales Performance
