Get the Answers You Need
Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.
Here are just a few that subscribers get access to:
- If we have people with lots of experience in the industry, do we really need to conduct marketing research?
- Should Sales Ops and Marketing Ops be combined? Is this common?
- Aren't people usually the root-causes behind most sales and marketing problems?
- What is a "Steady State" customer defection and how do I spot it?
- What's the difference between sales enablement and sales effectiveness?
- What's the difference between lead generation and cultivation?
- Are most strategic, "next level" Sales Operations groups found in large companies?
- What do I do if my internal team can’t reach agreement on a set of value-drivers and their relative importance?
- Will salespeople really listen to Sales Ops when it comes to things like pricing, cross-selling, retention, etc.?
- Isn't the point of analytics all about identifying outliers and taking action to make sure they don't happen again?
This question is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.
More Subscriber-Only Resources From Our Library
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Four Ways to Get More Out of Sales Analytics
Contrary to the hype, analytical toolsets don’t provide significant benefits right out-of-the-box. This video guide reveals powerful strategies for producing more meaningful results from your sales analytics efforts and investments.
View This Guide -
Getting Serious About Sales Effectiveness
What does it take to make your sales operation more effective? This on-demand webinar provides insights into what other sales operations are doing and the areas to focus your energies if you're serious about sales effectiveness.
View This Webinar -
Building a Better Sales Pipeline
How do we develop a more efficient and more effective sales pipeline? And how do we drive improvement in a way that is more consistent, predictable, and scalable?
View This Webinar -
Selling Value More Confidently in Seven Steps
Salespeople need to be confident in themselves and in the value of the offerings they’re representing. This tutorial helps you give your sales team the confidence they need to sell effectively while maximizing revenue and margin.
View This Tutorial
Why Subscribe?
When you join your peers and become a SellingBrew Playbook subscriber, you get immediate access to this question as well as all of these other features:
- Training WebinarsDozens of on-demand webinars covering crucial sales ops topics with new webinars every few weeks
- On-Demand LibraryA searchable library of hundreds of concise guides, tutorials, cases, assessments, and research reports
- Expert InterviewsLearn from others in sales who’ve “Been There and Done That” through our Expert Interview Series
- Help DeskAsk our team of analysts for advice, insights, and perspectives on your specific sales ops challenges