Get the Answers You Need
Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.
Here are just a few that subscribers get access to:
- What if our competitors are outperforming us on every value-driver that really matters?
- How does cycle time affect overall results? Aren’t the dollars the same no matter when you get them?
- How do we get organizational support for tightening up our targeting criteria?
- Can modeling account potential help me with forecasting?
- Our research interviews were really informative. Do we really need to conduct a broader research survey now?
- How can we get more control over our salespeople's Travel & Entertainment expenses without playing "Mother May I"?
- Why shouldn't we just focus our attention on our largest customers?
- If we have people with lots of experience in the industry, do we really need to conduct marketing research?
- Where Should Sales Ops Report To, or Up Through?
- What is a "Mix Shift" customer defection and how do I spot it?
This question is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.
More Subscriber-Only Resources From Our Library
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Four Ways to Get More Out of Sales Analytics
Contrary to the hype, analytical toolsets don’t provide significant benefits right out-of-the-box. This video guide reveals powerful strategies for producing more meaningful results from your sales analytics efforts and investments.
View This Guide -
Getting Serious About Sales Effectiveness
What does it take to make your sales operation more effective? This on-demand webinar provides insights into what other sales operations are doing and the areas to focus your energies if you're serious about sales effectiveness.
View This Webinar -
Being An Internal Sales Consultant
For sales operations functions, frustration and conflict would seem to be inevitable. But learn how an "internal consultant" mindset and approach can make driving improvements much easier...and far less frustrating.
View This Webinar -
Recognizing Seven Deadly Targeting Mistakes
In this guide, you'll learn about the most common and costly prospect targeting mistakes that other B2B companies have made...so you can avoid making them yourself.
View This Guide
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