Get the Answers You Need
Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.
Here are just a few that subscribers get access to:
- Why would a B2B customer defect if they are saying they're satisfied?
- How are B2B sales operations using predictive analytics?
- Where Should Sales Ops Report To, or Up Through?
- How do we know what tweaks to make in the various stages of our funnel?
- What’s the difference between “hard” and “soft” value-drivers?
- How do I know if my value messages are really "strategic"?
- What are some typical things that can hurt lead generation?
- How does cycle time affect overall results? Aren’t the dollars the same no matter when you get them?
- Should I give my salespeople a specific price, or is a range OK?
- How do we identify all the elements that go into the cost of a fully loaded sales headcount and determine what their sales yield needs to be?
This question is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.
More Subscriber-Only Resources From Our Library
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Answering Three Questions to Enable Change
Driving change in a sales organization can be a struggle and a challenge--and failure is all too common. In this tutorial, learn a more effective approach for championing new solutions in sales environments.
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How to Tackle Trade Tariffs
In this insightful conversation, Sean Arnold helps us sort through the issues and understand our options when addressing the latest addition to our list of challenges: trade tariffs.
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Preventing Bad Deals Before They Happen
After-the-fact corrective actions will do little to prevent the bad deals from happening again. Stop treating the symptoms. This diagnostic shows how to identify and correct the underlying root-causes of problems and issues.
View This Diagnostic -
The Marketing Research Analysis Guide
The Marketing Research Analysis Guide will help you interrogate your marketing research findings to gain strategic insights and identify opportunities for truly meaningful action.
View This Tool
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Closing Costly Revenue Leaks
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