Get the Answers You Need

Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Can modeling account potential help me with forecasting?
• Should it concern us that customers haven't ever considered the value-drivers we've identified?
• How can I tell if a customer is defecting early enough to do something about it?
• Our research interviews were really informative. Do we really need to conduct a broader research survey now?
• What is a "Steady State" customer defection and how do I spot it?
• We track close-rates by sales rep, but they always brush-off the massive variances as being "mix related". Any suggestions?
• What if the root-causes are in an area that I don't have a lot of lot influence over?
• When conducting research interviews, how many should we try to conduct?
• Who should be responsible for cultivating leads?
• Shouldn't product training count as sales training?