Get the Answers You Need
Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.
Here are just a few that subscribers get access to:
- Who cares "how" we hit the numbers, as long as we hit them?
- Why should we care about what's happening in the lead generation process?
- How can we get more control over our salespeople's Travel & Entertainment expenses without playing "Mother May I"?
- Why shouldn't we just focus our attention on our largest customers?
- Should I give my salespeople a specific price, or is a range OK?
- Are marketing automation tools really all that? What can and can't they do, really?
- Will salespeople really listen to Sales Ops when it comes to things like pricing, cross-selling, retention, etc.?
- Why don't great salespeople make great sales managers?
- What's the difference between lead generation and cultivation?
- What are the different buyer types we might be negotiating with?
This question is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.
More Subscriber-Only Resources From Our Library
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Competitive Insights for More Strategic Selling
For strategic selling, playing against your competitors' features, functions, and price-points isn't enough. This video guide explains how to win more often by gaining a much deeper understanding of your competitors.
View This Guide -
How to Avoid Guesswork in Value-Based Selling
Scratch the surface of many value-based initiatives today and you’ll find a whole lot of guesswork. In this tutorial, learn the two step process for making your value-based efforts more accurate and effective.
View This Tutorial -
Seven Steps to Identify and Capture Your Value
With dozens of different methodologies, it's easy to get sidetracked by all of the complexity of value-based selling and pricing. But it's the fundamentals that matter. This video guide gives you what you need to know in seven simple steps.
View This Guide -
Making Sense of Revenue Operations
Revenue Operations is a hot topic and a growing function. What does Sales Operations really need to know about it? And how can the principles and practices be leveraged to improve overall performance?
View This Webinar
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Digital First Sales Operations
Optimizing Sales Capabilities for the Modern Digital Landscape
