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Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • How does cycle time affect overall results? Aren’t the dollars the same no matter when you get them?
  • Isn't the point of analytics all about identifying outliers and taking action to make sure they don't happen again?
  • Our competitors are offering a lower price. Why wouldn’t a customer just take their offer?
  • If we hire experienced reps, shouldn't they already know what to do?
  • I'm tired of policing my sales team and playing "bad cop" on every deal. Any suggestions?
  • Shouldn't product training count as sales training?
  • How do you make sure improvements stick and don't go back to normal?
  • Where Should Sales Ops Report To, or Up Through?
  • What should I do with the leads that sales people disqualify?
  • How do I know if my value messages are really "strategic"?

This question is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.

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More Subscriber-Only Resources From Our Library

  • Getting Serious About Sales Effectiveness

    What does it take to make your sales operation more effective? This on-demand webinar provides insights into what other sales operations are doing and the areas to focus your energies if you're serious about sales effectiveness.

    View This Webinar

  • Getting Sales to Sell on Value

    Most B2B sales organizations are talking a good game about value selling. But beyond the talk, are they taking the right steps to make value selling a reality? In this expert interview, Julie Thomas discusses what it really takes to sell on value and generate significant results.

    View This Interview

  • Assessing Core Sales Skills in the Hiring Process

    Relying on first-impressions, intuition, and gut-feel is just too risky when hiring salespeople today. This guide explores new options for infusing more objectivity and science into the process of finding good salespeople.

    View This Guide

  • Being Fearless When Selling to Procurement

    Even the most seasoned sales professionals can be fearful of procurement. In this recorded and transcribed interview with author Chris Provines, we take an inside look at the goals and tactics of today's purchasing people.

    View This Interview