Get the Answers You Need

Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• What’s wrong with "management by result"?
• What can I do if I can’t really tell whether the customer is serious about needing the absolute lowest price?
• Our competitors are offering a lower price. Why wouldn’t a customer just take their offer?
• What are the different types of sales training we need to be aware of?
• Should Sales Ops and Marketing Ops be combined? Is this common?
• Why are the early signs of customer defection so difficult to spot?
• Is speaking about loss avoidance really more powerful than highlighting upside gains?
• Should it concern us that customers haven't ever considered the value-drivers we've identified?
• Why don't great salespeople make great sales managers?
• What do close rates have to do with lead generation?