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Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • Are most strategic, "next level" Sales Operations groups found in large companies?
  • What if our top-selling salesperson is the worst at hitting target prices and margins?
  • How can we see the customer spend that we aren't getting?
  • How can pricing and discounting affect lead generation?
  • Who cares "how" we hit the numbers, as long as we hit them?
  • What's the difference between "explicit" and "latent" demand?
  • What can I do if I can’t really tell whether the customer is serious about needing the absolute lowest price?
  • I'm tired of policing my sales team and playing "bad cop" on every deal. Any suggestions?
  • How do we know what tweaks to make in the various stages of our funnel?
  • How is marketing automation different from CRM or sales force automation?

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