Get the Answers You Need

Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Who should be responsible for cultivating leads?
• Shouldn't product training count as sales training?
• If we hire experienced reps, shouldn't they already know what to do?
• How would we modify our systems to incorporate our sales training?
• Our research interviews were really informative. Do we really need to conduct a broader research survey now?
• What if our whole analytics initiative is built around giving end-users the ability to slice-and-dice data for themselves?
• Is classroom training better than web-based training?
• How can I tell what a customer's real agenda is and identify what type of buyer they really are?
• The prospect-targeting attributes we’ve identified are more like attitudes than attributes. Is that a problem?
• Should Sales Ops and Marketing Ops be combined? Is this common?