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Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • Are most strategic, "next level" Sales Operations groups found in large companies?
  • When positioning ourselves vs. the competition, won’t prospects see us as negative and get turned off?
  • For targeting purposes, what if we can’t find any attributes that are common across our most profitable customers?
  • Our whitepapers aren't generating very many leads. Any suggestions?
  • What’s wrong with "management by result"?
  • If we hire experienced reps, shouldn't they already know what to do?
  • Should I share the results of our marketing research with the sales team?
  • What do I do if my internal team can’t reach agreement on a set of value-drivers and their relative importance?
  • What are some typical things that can hurt lead generation?
  • Any ideas for teaching our salespeople how to deal with Procurement?

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