The Big Deal About “Modern” Sales Playbooks
Exploring How Today's Sales Playbooks Propagate Best Practices and Enhance Effectiveness
For some time now, sales "playbooks" have been a hot topic in the B2B space. And as a result, a lot of sales operations have been trying to determine whether or not this approach is something they should be leveraging. And if so, how should they go about it to maximize their results? To help cut through the confusion and provide some expert guidance on topic, we talked to Christopher Faust, the CMO for Qvidian, a leading provider of digital playbooks.
This interview is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.
More Subscriber-Only Resources From Our Library
-
Exploring Four Different Types of Buyers
This interview with Nelson Hyde teaches you about four types of buyers --- how to identify them and how to deal with them.
View This Interview -
The Competitor Assessment Scorecard
Use this scorecard to assess your competitors relative to each other and yourself on the various elements of the Triangulated Competitive Audit.
View This Tool -
Closing the Skills Gap in Sales Negotiations
In this Expert Interview, Jason Levinson discusses the latest methods and innovations in negotiation training for salespeople. Closing the negotiation skills gap is not a hard as you might think!
View This Interview -
Competitive Kill Sheet Development Workbook
To help you gather and distill the essential information to create effective competitive kill sheets, answer the questions in these worksheets with as much detail as possible. An example of a fictitious competitive kill sheet is provided at the end of the workbook.
View This Tool
Come Join Our Next Webinar
Effective Sales Enablement
What Sales Ops Needs to Know to Leverage the "Sales Enablement" Concept
Sales Services or Technology?
Check out the SellingBrew directory and learn more about providers like these:
And more! Visit the directory and get the help and solutions you need.
