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Getting Serious About Sales Effectiveness

New Insights Into What Other Companies Are Doing and Where You Should Focus

When you're looking to improve your approach, it’s a good idea to have a solid understanding as to where you stand relative to your peers. In this recorded training session based on SellingBrew’s research into leading B2B sales organizations, you will learn:

  • The five priorities and objectives that leading B2B sales organizations are focused on.
  • How leading companies are able to do a superior job of retaining their best customers.
  • Account development practices that keep your team focused on the best opportunities.
  • Sales management practices for steady, profitable growth from new and existing customers.

This webinar is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.

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More Subscriber-Only Resources From Our Library

  • Assessing Your Sales Operation

    How do you know how your sales capabilities really stack up? How can you tell? In this on-demand webinar, learn how to leverage "3 P" assessments to figure out where you're at and where you need to improve.

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  • How to Develop Real Competitive "Kill Sheets"

    Competitive kill sheets are a great tool to help salespeople in the field. But most so-called kill sheets are nothing more than glorified competitive profiles. In this concise tutorial, learn how to develop real, strategic competitive kill sheets that highlight and reinforce the competitive differences that actually matter to prospects.

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  • Boosting the Sales Ops Team's Influence

    How can Sales Ops implement their plans and improve results when they lack the direct authority to ensure that those plans are executed? In this session, learn to leverage the principles of influence and persuasion.

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  • How to Avoid Guesswork in Value-Based Selling

    Scratch the surface of many value-based initiatives today and you’ll find a whole lot of guesswork. In this tutorial, learn the two step process for making your value-based efforts more accurate and effective.

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