Sales Operations Best Practices, Research Reports, Training Courses and Webinars

SellingBrew

Subscriber-Only Tutorial

Already a subscriber? Login

Subscribe and get immediate access to this tutorial, full access to our research library, and much more...

How to Optimize Your Sales Funnel in Five Steps

A Straightforward Process for Improving Sales Results with Relatively Simple "Tweaks"

When you’re trying to optimize your sales funnel, it can be a bit difficult to know where to focus and how to get started. There are so many moving parts—which processes should you target? And how can you improve things at scale, across the entire operation? You need a better way to look at things both to understand the entirety of the situation and also to provide yourself with a framework for your improvement efforts. In this tutorial, you'll learn about:

  • How and why you should view your sales funnel as the "assembly line" of your sales machine.
  • Identifying the major stage gates in your sales funnel that should be the focus of your efforts.
  • How it's possible to drive 40% increases in performance from 5% "tweaks" in the right places.
  • Top suggestions and tips for getting started and avoiding major missteps along the way.

This tutorial is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.

Subscribe & Get Access

More Subscriber-Only Resources From Our Library

  • How to Retain Your Key Customers

    When you lose business from existing accounts, the sales team must acquire even more new business to compensate. In this on-demand training session, learn about seven innovative strategies leading sales operations are using to minimize revenue attrition and customer defection.

    View This Webinar

  • Seven Building Blocks of Sales Effectiveness

    In sales, it can be challenging to know where to focus your attention and resources. This guide provides a framework of the seven areas where improvements have the most impact on close rates, cycle times, deal sizes, and margins.

    View This Guide

  • How Marketing Automation Is Changing Sales

    In this interview with Debbie Qaqish, we explore why marketing automation is becoming so popular and what the long-term implications are.

    View This Interview

  • Essential Sales Ops Roles

    While there's only one Sales Ops title on the business card, there are actually many different "jobs within the job." And it isn't easy to do the right jobs, at the right times, and in the right ways.

    View This Webinar