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Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • What should I do with the leads that sales people disqualify?
  • Can modeling account potential help me with forecasting?
  • My company seems to love platitudes. How do I get others to focus on real messages?
  • What’s the difference between “hard” and “soft” value-drivers?
  • What if the root-causes are in an area that I don't have a lot of lot influence over?
  • What are the main reasons sales training doesn't stick over time?
  • What if our whole analytics initiative is built around giving end-users the ability to slice-and-dice data for themselves?
  • Are marketing automation tools really all that? What can and can't they do, really?
  • By tightening-up our targeting criteria, aren't we shrinking our sales potential?
  • What are the different buyer types we might be negotiating with?

This question is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.

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More Subscriber-Only Resources From Our Library

  • Anatomy of a Competition-Crushing Sales Strategy

    The better your sales strategy, the easier it is for your sales team to achieve their objectives. But sales strategy is often misunderstood. In this on-demand training session, learn how leading sales operations are improving their sales strategies to win more business, while actually competing less.

    View This Webinar

  • Moving the "Meaty Middle"

    The primary focus for Sales Ops should be on improving the performance of the middle-of-the-road salespeople who comprise the majority of the team. In this on-demand webinar, learn why it's so important and how to make it happen.

    View This Webinar

  • Are They a Price Buyer or a Poker Player?

    In this expert interview with Nelson Hyde of Holden Advisors, you will learn how to tell the difference between true price buyers and buyers who are bluffing.

    View This Interview

  • Exposing the Secrets of Sales Negotiation

    How do you protect yourself when your sellers are so outmatched in negotiations? How do you keep them from falling for every trick in the book? And what does your Sales Ops team need to know to provide another layer of protection?

    View This Webinar