Get the Answers You Need

Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• How do you make sure improvements stick and don't go back to normal?
• Why should we care about what's happening in the lead generation process?
• Should it concern us that customers haven't ever considered the value-drivers we've identified?
• Our whitepapers aren't generating very many leads. Any suggestions?
• What are the primary components of an effective sales strategy?
• If we have people with lots of experience in the industry, do we really need to conduct marketing research?
• Shouldn't product training count as sales training?
• Where Should Sales Ops Report To, or Up Through?
• Why is customer retention so much more important in B2B than in B2C?
• How Should a Sales Ops Function Be Structured?