5 Ways Sales Can Stop Losing the Pricing Game
The Strategies and Tactics Leading Teams Are Using to Combat Rampant Discounting in the Field
Obviously, salespeople want to close deals and secure revenue, and price concessions and discounts can often seem like a small price to pay to get that job done. However, the tendency to give in to pricing pressure can have disastrous impacts on profitability, long-term revenue, strategic positioning, and more. From our research, we've identified five powerful strategies that sales teams are using to win more business and capture more revenue...without crushing their margins or destroying their profitability. In this on-demand webinar, you will learn about:
- Why sales is rarely to blame for the real reasons behind poor pricing and discounting behaviors.
- How recent changes in buyer behavior have created new challenges for sales and pricing teams.
- Why the balance of power continues to shift toward buyers---and why it will only get worse.
- Five proven strategies leading sales teams are using to win more business while discounting less.
This webinar is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.
More Subscriber-Only Resources From Our Library
-
The Fundamentals of Sales Segmentation
Segmentation is critical for anyone using data to analyze and improve their sales operation. In this session, we explore the key concepts of effective segmentation and discuss different types of models that are useful.
View This Webinar -
Suffering from a Bad Case of Sticker Shock
In B2B environments where discounting is habitual, it's easy to think that your list prices don't really matter all that much. But before you conclude that list prices are inconsequential in your business, consider this case of a B2B reseller who just couldn't see what they were missing.
View This Case Study -
Selling Your Sales Ops Initiatives
Even when your company is willing to invest in improved capabilities and infrastructure, you still have to sell your approach. How should you craft, package, and pitch your initiative to get the go-ahead from management?
View This Webinar -
Where To Find 36% More Revenue
New research shows that even the best-run companies have huge pockets of revenue and profit they just can't see. In this Expert Interview, we discuss what leading companies are doing to capture these "hidden" opportunities.
View This Interview

Why Subscribe?
When you join your peers and become a SellingBrew Playbook subscriber, you get immediate access to this webinar as well as all of these other features:
- Training WebinarsDozens of on-demand webinars covering crucial sales ops topics with new webinars every few weeks
- On-Demand LibraryA searchable library of hundreds of concise guides, tutorials, cases, assessments, and research reports
- Expert InterviewsLearn from others in sales who’ve “Been There and Done That” through our Expert Interview Series
- Help DeskAsk our team of analysts for advice, insights, and perspectives on your specific sales ops challenges