Sales Operations Best Practices, Research Reports, Training Courses and Webinars

SellingBrew

Subscriber-Only Express Guide

Already a subscriber? Login

Subscribe and get immediate access to this guide, full access to our research library, and much more...

Driving Strategic Decisions with Sales Analytics

How to Look at Sales Performance in a Different Way and Put Your Company on a More Strategic Path

Most often, sales analytics is only used to inform near-term, tactical sales decisions. But in the right hands, sales analytics can answer some much bigger questions and serve a very different purpose---a much more strategic purpose. In this guide, you will learn about:

  • How sales analytics can help answer the big strategic questions that many B2B companies are struggling with.
  • Why sales analytics is one of best sources for information and insight to improve a company’s overall strategy.
  • The three performance characteristics that are the most telling and indicative of strategic advantage and potential.
  • How to use sales analytics to identify your company's real strategic "sweet spot" within the overall marketplace.

This guide is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.

Subscribe & Get Access

More Subscriber-Only Resources From Our Library

  • Being Fearless When Selling to Procurement

    Even the most seasoned sales professionals can be fearful of procurement. In this recorded and transcribed interview with author Chris Provines, we take an inside look at the goals and tactics of today's purchasing people.

    View This Interview

  • Structuring Effective Sales Ops Functions

    This research brief answers three popular questions about Sales Ops structures, including: Should Sales Ops be distributed or centralized? Where should Sales Ops report to, or up through? How should a Sales Ops function be structured?

    View This Research

  • Exceptional Sales Ops Teams

    Sales Ops is still evolving and there are no long-standing rules for how everything should work. But there's a lot to learn from teams with a track record of success. In this on-demand webinar, we explore the common traits and mindsets of successful Sales Operations groups.

    View This Webinar

  • Selling Through Uncertainty

    As Sales Ops practitioners, we're expected to make weighty decisions with imperfect information. How do we "illuminate" the landscape a bit? What steps can we take to reduce the ambiguity, uncertainty, and risk?

    View This Webinar