Get the Answers You Need
Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.
Here are just a few that subscribers get access to:
- How can I tell what a customer's real agenda is and identify what type of buyer they really are?
- What is a "Steady State" customer defection and how do I spot it?
- How Should a Sales Ops Function Be Structured?
- What are some good next steps to take once we've gleaned some solid insights about our competitive set?
- Should it concern us that customers haven't ever considered the value-drivers we've identified?
- When doing competitive analysis, where else can we look to uncover our competitors' priorities?
- What if our top-selling salesperson is the worst at hitting target prices and margins?
- Why are the early signs of customer defection so difficult to spot?
- What's a good cost-per-lead? Are there any benchmarks?
- Will salespeople really listen to Sales Ops when it comes to things like pricing, cross-selling, retention, etc.?
This question is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.
More Subscriber-Only Resources From Our Library
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Building Sales Ops' Credibility with Sales
Sales often views Sales Operations with skepticism and doubt. And as a result, they disregard our suggestions and ignore our recommendations. What can we do to get them to see us as a trusted partner and ally?
View This Webinar -
Exposing the Secrets of Sales Negotiation
How do you protect yourself when your sellers are so outmatched in negotiations? How do you keep them from falling for every trick in the book? And what does your Sales Ops team need to know to provide another layer of protection?
View This Webinar -
How to Tackle Trade Tariffs
In this insightful conversation, Sean Arnold helps us sort through the issues and understand our options when addressing the latest addition to our list of challenges: trade tariffs.
View This Interview -
Creating Content That Actually Works
Content marketing is getting lots of attention, but it's easy to gloss over some crucial processes. In this on-demand webinar, you’ll learn about ten proven strategies for creating more effective sales and marketing content.
View This Webinar
Come Join Our Next Webinar
Managing Risk in Sales Ops
How to Be More Proactive About Mitigating Real and Perceived GTM Risks
