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Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • Who cares "how" we hit the numbers, as long as we hit them?
  • Aren't people usually the root-causes behind most sales and marketing problems?
  • How is marketing automation different from CRM or sales force automation?
  • I'm tired of policing my sales team and playing "bad cop" on every deal. Any suggestions?
  • Should we be able to command a price premium for every value-gap we identify?
  • How does cycle time affect overall results? Aren’t the dollars the same no matter when you get them?
  • What's the difference between sales enablement and sales effectiveness?
  • Our whitepapers aren't generating very many leads. Any suggestions?
  • What's a "bounce-back" offer and when would I want to use one?
  • How do we identify all the elements that go into the cost of a fully loaded sales headcount and determine what their sales yield needs to be?

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More Subscriber-Only Resources From Our Library

  • Demonstrating the Value of Sales Operations

    As a relative newcomer on the corporate landscape, Sales Ops often struggles to secure resources and investment. In this on-demand webinar, learn about quantifying and communicating the impact and contribution of your Sales Operations team.

    View This Webinar

  • Fooling Yourself About Customer Retention

    In this Expert Interview, Rick Reynolds, the CEO of AskForensics, discusses their latest research and reveals a number of effective strategies for maintaining strong customer relationships and retaining your most valuable accounts.

    View This Interview

  • Recognizing Seven Deadly Targeting Mistakes

    In this guide, you'll learn about the most common and costly prospect targeting mistakes that other B2B companies have made...so you can avoid making them yourself.

    View This Guide

  • Arming Sales to Protect Value

    The balance of power in quoting and negotiations has clearly shifted in the buyers’ favor. In this report, we highlight seven approaches B2B companies are using right now to help their salespeople protect value and margins against today's savvy business buyers.

    View This Research