Get the Answers You Need
Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.
Here are just a few that subscribers get access to:
- When conducting research interviews, how many should we try to conduct?
- Why are the early signs of customer defection so difficult to spot?
- If we spot a potential customer defection early enough, can we turn it around?
- Once I understand the untapped potential in each account, what can I do with the information?
- What should I do with the leads that sales people disqualify?
- What is a "Mix Shift" customer defection and how do I spot it?
- What’s the difference between “hard” and “soft” value-drivers?
- What is a "Steady State" customer defection and how do I spot it?
- Our whitepapers aren't generating very many leads. Any suggestions?
- Should Sales Ops Be Distributed or Centralized?
This question is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.
More Subscriber-Only Resources From Our Library
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Identifying Your Value Along Five Dimensions
You can't just hope prospects will pick-up on the compelling reasons to buy from you. In this guide, you'll learn the five dimensions of value that matter and over 50 potential value-drivers that can influence buying decisions.
View This Guide -
Seven Steps to Identify and Capture Your Value
With dozens of different methodologies, it's easy to get sidetracked by all of the complexity of value-based selling and pricing. But it's the fundamentals that matter. This video guide gives you what you need to know in seven simple steps.
View This Guide -
The Rise of Revenue Operations
Three thought leaders from the Alexander Group join us for a discussion on the drivers and dynamics behind the growth of Revenue Operations functions.
View This Interview -
Maximizing the Effectiveness of Inside Sales
In recent years, inside sales has been changing dramatically and leading teams are now playing a much more strategic role. In this on-demand webinar, you'll learn new strategies and tactics for boosting inside sales' performance and contribution.
View This Webinar
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The Sales Ops Blueprint
A Best Practices Guide To Getting Started...Or Starting Over
