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Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • How Should a Sales Ops Function Be Structured?
  • Once I understand the untapped potential in each account, what can I do with the information?
  • Should I share the results of our marketing research with the sales team?
  • To be most effective, which major growth drivers should we be focusing on?
  • What’s the difference between “hard” and “soft” value-drivers?
  • How does cycle time affect overall results? Aren’t the dollars the same no matter when you get them?
  • Is classroom training better than web-based training?
  • Should it concern us that customers haven't ever considered the value-drivers we've identified?
  • Is speaking about loss avoidance really more powerful than highlighting upside gains?
  • If we hire experienced reps, shouldn't they already know what to do?

This question is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.

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