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The Competitor Assessment Scorecard

A Handy Scorecard for Comparing Your Competitors (and Your Own Company) by the Numbers

Use this scorecard to assess your competitors relative to each other and yourself on the various elements of the Triangulated Competitive Audit.

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More Subscriber-Only Resources From Our Library

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    Our research into leading sales operations shows that for most B2B companies, selling more to their current customers is a top priority. However, this research also exposes a mission-critical capability that most B2B sales operations are admittedly lacking.

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  • Can You Benefit from Better Deal Management?

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    Some companies close deals rapidly at the expense of margins and profit. Other companies protect margins and control discounting at the expense of cycle-time and close-rates. In this guide, you'll learn how leading companies are able to achieve the best of both worlds.

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  • Tweaking Your Sales Strategy to Improve Margins

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    A well thought-out strategy can reduce pricing pressure and increase deal velocity. Learn how relatively small adjustments to your sales strategy in a few high-leverage areas can combine and compound to produce dramatic results.

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  • How to Prevent Customer Defection

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    In this SellingBrew research report, learn how leading B2B companies are protecting their future revenues and profits with innovations in customer retention and defection detection.

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