Sales Process Improvement
Strategies and Tactics for Boosting Sales Process Efficiency and Effectiveness
With so many moving parts, developing effective and efficient sales processes can be a significant challenge. Aligning to the different preferences and needs in the market is tough enough. But you also have to balance those external concerns against your internal capabilities and constraints. And to add insult to injury, you have to do all of this on a shoestring budget. So how do you do it? Where should you focus your limited time and resources? And what can you learn from others who've gone before? In this subscriber-only webinar, you will learn about:
- Analyzing your selling "machine" to identify the critical bottlenecks and prioritize improvements.
- Developing and documenting appropriate sales procedures, policies, and rules to ensure consistency.
- Leveraging technology to automate, streamline, and scale strategic and tactical sales processes.
- Avoiding the costly traps and minefields other sales operations have stumbled into along the way.
This webinar is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.
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Effective Sales Enablement
The concept of "sales enablement" can be somewhat confusing. While there are different definitions, our research has identified a number of core themes and best practices that spell success.
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Strategies and Tactics for Boosting Your Close Rates
Most B2B companies would like to improve their close rates. On nearly every sales research study ever conducted, something to the effect of "improve our win rates" shows up as a top priority or objective. But what are they really doing to make it happen?
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The Negotiation Tactics Cheat Sheet
Study and internalize these descriptions to better understand and identify many of the most common negotiation strategies and tactics your team will likely encounter in the field.
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The Competitor Assessment Scorecard
Use this scorecard to assess your competitors relative to each other and yourself on the various elements of the Triangulated Competitive Audit.
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Why Subscribe?
When you join your peers and become a SellingBrew Playbook subscriber, you get immediate access to this webinar as well as all of these other features:
- Training WebinarsDozens of on-demand webinars covering crucial sales ops topics with new webinars every few weeks
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- Expert InterviewsLearn from others in sales who’ve “Been There and Done That” through our Expert Interview Series
- Help DeskAsk our team of analysts for advice, insights, and perspectives on your specific sales ops challenges

