The Right Way to Manage and Enable Change
Change Management Veterans Share Their Real World Experiences and Expert Insights
There'd be no need or opportunity to improve if the status quo were sufficient. As such, it's somewhat axiomatic that improvement requires change. But the status quo is incredibly powerful. And in the interest of efficiency and scalability, companies' procedures, processes, and behavioral norms are essentially "wired" to resist change. So, how do you encourage, enable, and manage organizational change when the deck is stacked against you? As it turns out, there's a bit of a science to it. In this Expert Interview with two change management veterans, Scott McAllister and Suraj Mohandas, you'll learn about the quantifiable benefits of effective change management, the fundamental concepts that need to be embraced, and the essential phases and steps that are required to get it right.
This interview is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.
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