Get the Answers You Need

Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• How are B2B sales operations using predictive analytics?
• When doing competitive analysis, where else can we look to uncover our competitors' priorities?
• What's a "bounce-back" offer and when would I want to use one?
• How do we identify all the elements that go into the cost of a fully loaded sales headcount and determine what their sales yield needs to be?
• When it comes to calculating customer profitability, how good is “good enough”? How accurate is accurate enough?
• Can we use our existing sales funnel stages for optimization purposes?
• How can I tell if a customer is defecting early enough to do something about it?
• What do I do if my internal team can’t reach agreement on a set of value-drivers and their relative importance?
• Why don't great salespeople make great sales managers?
• Won't sales managers know which skills need shoring up amongst their reports?