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Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • Why don't great salespeople make great sales managers?
  • How do we know what tweaks to make in the various stages of our funnel?
  • How Should a Sales Ops Function Be Structured?
  • Is speaking about loss avoidance really more powerful than highlighting upside gains?
  • Are marketing automation tools really all that? What can and can't they do, really?
  • How can we see the customer spend that we aren't getting?
  • Can modeling account potential help me with forecasting?
  • What's the difference between lead generation and cultivation?
  • For targeting purposes, what if we can’t find any attributes that are common across our most profitable customers?
  • What are the main reasons sales training doesn't stick over time?

This question is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.

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More Subscriber-Only Resources From Our Library

  • Avoiding Five Margin-Killing MarCom Mistakes

    Your marketing materials are often the first things prospect see. Learn how to identify and avoid five marketing communication mistakes that can damage your value before the sales rep even get a chance.

    View This Guide

  • Boosting the Sales Ops Team's Influence

    How can Sales Ops implement their plans and improve results when they lack the direct authority to ensure that those plans are executed? In this session, learn to leverage the principles of influence and persuasion.

    View This Webinar

  • 17 Insights That Improve Close-Rates & Margins

    The more your team knows about how your prospects perceive the marketplace, the better the chances are for success. This guide provides the key prospect insights that can improve close-rates, margins, and long-term customer values.

    View This Guide

  • Moving the "Meaty Middle"

    The primary focus for Sales Ops should be on improving the performance of the middle-of-the-road salespeople who comprise the majority of the team. In this on-demand webinar, learn why it's so important and how to make it happen.

    View This Webinar