Get the Answers You Need

Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• When doing competitive analysis, where else can we look to uncover our competitors' priorities?
• We track close-rates by sales rep, but they always brush-off the massive variances as being "mix related". Any suggestions?
• What can I do if I can’t really tell whether the customer is serious about needing the absolute lowest price?
• How Should a Sales Ops Function Be Structured?
• The prospect-targeting attributes we’ve identified are more like attitudes than attributes. Is that a problem?
• What if our whole analytics initiative is built around giving end-users the ability to slice-and-dice data for themselves?
• How would we modify our systems to incorporate our sales training?
• What kinds of things should a Sales Ops group be focusing on?
• Any tips for getting others in our company on-board with conducting more rigorous competitive analysis?
• For targeting purposes, what if we can’t find any attributes that are common across our most profitable customers?