Get the Answers You Need
Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.
Here are just a few that subscribers get access to:
- When positioning ourselves vs. the competition, won’t prospects see us as negative and get turned off?
- Should it concern us that customers haven't ever considered the value-drivers we've identified?
- How are B2B sales operations using predictive analytics?
- Are marketing automation tools really all that? What can and can't they do, really?
- How Should a Sales Ops Function Be Structured?
- What are the different types of sales training we need to be aware of?
- Any tips for getting others in our company on-board with conducting more rigorous competitive analysis?
- What if our competitors are outperforming us on every value-driver that really matters?
- What's the difference between "explicit" and "latent" demand?
- What's the difference between defection detection and customer retention?
This question is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.
More Subscriber-Only Resources From Our Library
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Avoiding Mistakes in Customer Profitability
For most B2B companies, it's important to maximize the value of every customer you get. But customer profitability management is full of land mines that need to be avoided.
View This Guide -
Four Ways to Get More Out of Sales Analytics
Contrary to the hype, analytical toolsets don’t provide significant benefits right out-of-the-box. This video guide reveals powerful strategies for producing more meaningful results from your sales analytics efforts and investments.
View This Guide -
Increasing Revenue Through Real Strategic Sales
It’s so easy to get caught up in the tactics of selling. But your sales strategy shouldn't take a backseat to the tactical to-do list. This recorded training session helps you get beyond the tactical and understand what real strategic selling is all about.
View This Webinar -
Avoiding the Top 7 Sales Ops Mistakes
If you can avoid the biggest mistakes that others have already made, you're definitely rigging the game in your favor. Learn about the Sales Ops mistakes that have set other groups back years and even damaged careers.
View This Webinar
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Digital First Sales Operations
Optimizing Sales Capabilities for the Modern Digital Landscape
