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Maximizing & Measuring Sales Tools

Getting Everything You Can While Understanding What You're Getting

These days, most sales operations are already investing in a number of sales tools. And the cycle of innovation is such that new tools and technologies are always on the horizon. So how do you cut through the hype and puffery to understand the realistic potential of these solutions? How do you ensure that you're getting everything you can out of your investments? And over time, how do you determine which investments to keep and which to kill? In this on-demand webinar, you'll learn about:

  • The typical ROI profiles associated with different types of sales tools and technologies.
  • A proven five phase best practice framework that helps ensure continuous improvement.
  • Effective approaches for measuring and quantifying impacts, benefits, and financial returns.
  • The organizational issues and conflicts you should anticipate and sidestep along the way.

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