Selling Through Uncertainty
Strategies and Tactics for Navigating the Ambiguity and Risk in Sales Operations
As Sales Ops practitioners, we're expected to make risky decisions with incomplete and imperfect information. And that's putting it lightly. With so many external and internal variables involved, it's like we're navigating a minefield of ambiguity and uncertainty in the dark. So how do we "illuminate" the landscape a bit? What steps can we take to reduce the ambiguity and uncertainty? And how do we make effective decisions while mitigating the personal and professional risks? In this subscriber-only webinar, you will learn about:
- Assessing the potential outcomes and playing out the ramifications of different decisions.
- Developing and executing effective contingency plans to hedge against the downside risks.
- Leveraging data and research to better anticipate customer and competitor reactions.
- Adopting the proper mindset and perspective to deal with uncertainty on a daily basis.
This webinar is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.
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Suffering from a Bad Case of Sticker Shock
In B2B environments where discounting is habitual, it's easy to think that your list prices don't really matter all that much. But before you conclude that list prices are inconsequential in your business, consider this case of a B2B reseller who just couldn't see what they were missing.
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Generating More Sales from Existing Customers
Many B2B companies struggle to identify untapped sales opportunities and maximize revenue from the customers they've already acquired. In this four-part recorded training session, learn what leading sales operations are doing differently to grow share-of-wallet with existing customers.
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Exploring the Sales Ops Center of Excellence
This recorded training seminar discusses the two types of Sales Ops Center of Excellence we found in our research. Highlighting the critical differences between each type, we explore the decisions and steps that matter most in developing an effective Sales Ops Center of Excellence.
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Maximizing Customer Lifetime Value
Customer Lifetime Value (CLV) has become an important metric to investors, boards of directors, and managements. So what do Sales Ops practitioners really need to understand about CLV and how to maximize it?
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Why Subscribe?
When you join your peers and become a SellingBrew Playbook subscriber, you get immediate access to this webinar as well as all of these other features:
- Training WebinarsDozens of on-demand webinars covering crucial sales ops topics with new webinars every few weeks
- On-Demand LibraryA searchable library of hundreds of concise guides, tutorials, cases, assessments, and research reports
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