Get the Answers You Need
Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.
Here are just a few that subscribers get access to:
- What if our top-selling salesperson is the worst at hitting target prices and margins?
- Should I give my salespeople a specific price, or is a range OK?
- Is speaking about loss avoidance really more powerful than highlighting upside gains?
- What are the different types of sales training we need to be aware of?
- Should it concern us that customers haven't ever considered the value-drivers we've identified?
- Why don't great salespeople make great sales managers?
- Any ideas for teaching our salespeople how to deal with Procurement?
- How is marketing automation different from CRM or sales force automation?
- We track close-rates by sales rep, but they always brush-off the massive variances as being "mix related". Any suggestions?
- What are the primary components of an effective sales strategy?
This question is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.
More Subscriber-Only Resources From Our Library
-
Avoiding Five Margin-Killing MarCom Mistakes
Your marketing materials are often the first things prospect see. Learn how to identify and avoid five marketing communication mistakes that can damage your value before the sales rep even get a chance.
View This Guide -
Crafting Effective Strategic Value Messages
This tutorial shows you how to get beyond the platitudes and develop compelling messages that highlight your differential value.
View This Tutorial -
Can You Benefit from Better Deal Management?
Some companies close deals rapidly at the expense of margins and profit. Other companies protect margins and control discounting at the expense of cycle-time and close-rates. In this guide, you'll learn how leading companies are able to achieve the best of both worlds.
View This Guide -
Building a Better Bid Desk
Large bids and quotes can have huge impacts on everything from revenue and profit to capacity utilization and strategic positioning. In this on-demand training session, learn strategies and tactics for improving the effectiveness of your bid desk.
View This Webinar
Come Join Our Next Webinar
Future Proofing Your Sales Ops Career
Adapting Your Skills to Thrive In Rapidly Evolving Commercial Environments
