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Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • What kinds of things should a Sales Ops group be focusing on?
  • Can modeling account potential help me with forecasting?
  • Who should be responsible for cultivating leads?
  • How does cycle time affect overall results? Aren’t the dollars the same no matter when you get them?
  • What if our whole analytics initiative is built around giving end-users the ability to slice-and-dice data for themselves?
  • What’s the difference between “hard” and “soft” value-drivers?
  • What's the difference between lead generation and cultivation?
  • Is speaking about loss avoidance really more powerful than highlighting upside gains?
  • How can we see the customer spend that we aren't getting?
  • How Should a Sales Ops Function Be Structured?

This question is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.

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More Subscriber-Only Resources From Our Library

  • Beyond Reporting with Sales & Pipeline Analysis

    To actually improve overall sales performance in a big way, reporting alone simply WILL NOT get you there. This recorded training session shows you how to make the transition from reporting to true sales and pipeline analysis that can drive improved sales performance at-scale.

    View This Webinar

  • Building a Better Sales Pitch

    How do we arm our sales teams with the most effective messages possible? How do we ensure our messages will actually cut through the clutter, differentiate our offerings, and move the sales process forward?

    View This Webinar

  • A Better Way to Manage by the Metrics

    In this informative interview, Jason Jordan, the author of "Cracking the Sales Management Code," discusses his research into sales measurement and shines a light on which sales metrics can actually be managed...and which cannot.

    View This Interview

  • Fixing the Causes of Rogue Salespeople

    It's all too easy to observe rampant discounting in the field and conclude that "rogue" salespeople are the source of the problem. In this interview with Paul Hunt, he exposes the real problems behind rampant discounting in the field.

    View This Interview