Increasing Revenue Through Real Strategic Sales
Get Beyond the Tactical and Understand What Real Strategic Selling Is All About
It’s so easy to get caught up in the tactics of selling. But as useful as tactics can be, your sales strategy shouldn't take a backseat to the tactical to-do list. In this recorded training session, you will learn about:
- The definition of strategic selling as developed with feedback and input from the SellingBrew Network,
- How strategic selling differs from tactical selling and addresses more powerful parts of the equation.
- Four areas of focus that set strategic sellers apart and the critical success factors in each of the areas.
- Why customer retention is so critically important to strategic sellers and what they are doing about it.
This webinar is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.
More Subscriber-Only Resources From Our Library
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Competitive Kill Sheet Development Workbook
To help you gather and distill the essential information to create effective competitive kill sheets, answer the questions in these worksheets with as much detail as possible. An example of a fictitious competitive kill sheet is provided at the end of the workbook.
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Seven Signs Your Sales Strategy Stinks
How can you tell if your sales strategy is really going to be effective? This diagnostic provides a straightforward self-assessment to help you evaluate the quality of your sales strategy.
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The One-Two Punch for Stickier Accounts
In this Expert Interview, Rick Reynolds, the CEO of AskForensics, discusses a straightforward, research-based program for improving customer retention and account health.
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Isolating the Impacts of Price, Volume, Cost and Mix
Using this straightforward tool, you can finally put an end to the second guessing and skepticism by isolating and quantifying the contributions of price, volume, cost and mix to period-over-period revenue and margin differences.
View This Tool
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Digital First Sales Operations
Optimizing Sales Capabilities for the Modern Digital Landscape
