SellingBrew

Subscriber-Only Express Guide

Already a subscriber? Login

Subscribe and get immediate access to this guide, full access to our research library, and much more...

How to Boost the Perceived Value of Sales Operations

9 Ways to Enhance the Internal Perceptions and Profile of Your Sales Ops Function

As sales ops practitioners, we need to recognize that not everyone understands what we do. We need to educate them proactively, making sure that they recognize the value that sales ops offers. By highlighting the return on investment (ROI) that the company gets from the function and by championing our discipline, you can help change the perception that other people in your company have of sales ops. And that in turn, can make it much easier to get budget requests improved and to expand the influence you have at your company. In this Express Guide, you will learn:

  • Four strategies for selecting the right metrics and measures to clearly demonstrate your value.
  • Three strategies to ensure that the qualitative aspects of your contributions are recognized.
  • Two structural and organizational approaches for increasing your profile and strategic focus.
  • Four all-too-common pitfalls and costly mistakes you should work to sidestep along the way.

This guide is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.

Subscribe & Get Access

More Subscriber-Only Resources From Our Library

  • Fixing the Causes of Rogue Salespeople

    It's all too easy to observe rampant discounting in the field and conclude that "rogue" salespeople are the source of the problem. In this interview with Paul Hunt, he exposes the real problems behind rampant discounting in the field.

    View This Interview
  • Building a Better Bid Desk

    Large bids and quotes can have huge impacts on everything from revenue and profit to capacity utilization and strategic positioning. In this on-demand training session, learn strategies and tactics for improving the effectiveness of your bid desk.

    View This Webinar
  • Demonstrating the Value of Sales Operations

    As a relative newcomer on the corporate landscape, Sales Ops often struggles to secure resources and investment. In this on-demand webinar, learn about quantifying and communicating the impact and contribution of your Sales Operations team.

    View This Webinar
  • Measuring the Financial Impact of Sales Ops

    How do you measure a Sales Ops function? How do you calculate what you're really getting from your investments? In this on-demand webinar, learn what other Sales Ops groups are doing to measure and communicate their contributions in dollars and cents.

    View This Webinar