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Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • What are some typical things that can hurt lead generation?
  • What kinds of things should a Sales Ops group be focusing on?
  • Are most strategic, "next level" Sales Operations groups found in large companies?
  • Once I understand the untapped potential in each account, what can I do with the information?
  • Why should we care about what's happening in the lead generation process?
  • Should we be able to command a price premium for every value-gap we identify?
  • Why would a B2B customer defect if they are saying they're satisfied?
  • How does cycle time affect overall results? Aren’t the dollars the same no matter when you get them?
  • When conducting research interviews, how many should we try to conduct?
  • What if our top-selling salesperson is the worst at hitting target prices and margins?

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