How to Retain Your Key Customers
Proven Strategies and Tactics for Keeping Your Most Valuable Customers Over the Long Haul
Whenever you lose business from existing accounts, the sales team is forced to acquire even more new business to compensate. But if you can minimize that attrition and defection, it certainly makes growth targets much easier to hit. In this on-demand training seminar, you'll learn about:
- Why customer churn is particularly important to B2B companies in defined and concentrated verticals.
- What the SellingBrew SalesPulse research survey had to say about the most popular retention strategies.
- How different types of defection and attrition occur and why they are so difficult for salespeople to spot.
- Seven innovative strategies that leading sales operations are using to improve their customer retention.
This webinar is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.
More Subscriber-Only Resources From Our Library
-
Fixing the Causes of Rogue Salespeople
It's all too easy to observe rampant discounting in the field and conclude that "rogue" salespeople are the source of the problem. In this interview with Paul Hunt, he exposes the real problems behind rampant discounting in the field.
View This Interview -
Answering Three Questions to Enable Change
Driving change in a sales organization can be a struggle and a challenge--and failure is all too common. In this tutorial, learn a more effective approach for championing new solutions in sales environments.
View This Tutorial -
Avoiding Costly Mistakes in B2B Lead Generation
Finding ways to improve lead quality and quantity can be a target that's constantly moving. This recorded training session exposes our latest research, highlights common lead generation challenges and what some B2B companies are doing to overcome them.
View This Webinar -
Exploring Account-Based Marketing and Sales
While the promise of account-based marketing and sales is certainly compelling, it's important to get beyond the hype and understand what ABM really is and what it can really do for you and your company.
View This Webinar
Come Join Our Next Webinar
Managing Mix to Boost Sales
How to Boost Sales Performance by Getting Proactive About Your Customer and Product Mix
Sales Services or Technology?
Check out the SellingBrew directory and learn more about providers like these:
And more! Visit the directory and get the help and solutions you need.
