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Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • How do you make sure improvements stick and don't go back to normal?
  • What are some good next steps to take once we've gleaned some solid insights about our competitive set?
  • How are B2B sales operations using predictive analytics?
  • When positioning ourselves vs. the competition, won’t prospects see us as negative and get turned off?
  • We track close-rates by sales rep, but they always brush-off the massive variances as being "mix related". Any suggestions?
  • What if our top-selling salesperson is the worst at hitting target prices and margins?
  • Should I give my salespeople a specific price, or is a range OK?
  • What's the difference between a "defined" and "undefined" market?
  • What is a "Steady State" customer defection and how do I spot it?
  • What are the different buyer types we might be negotiating with?

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  • Seven Steps to Identify and Capture Your Value

    With dozens of different methodologies, it's easy to get sidetracked by all of the complexity of value-based selling and pricing. But it's the fundamentals that matter. This video guide gives you what you need to know in seven simple steps.

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