How to Optimize Your Sales Funnel
Boosting Sales Performance with Small Improvements in Just the Right Places
Improving sales performance across the board and at-scale can seem like a daunting task. There are so many different factors and variables involved; it's difficult to know where to start and how to proceed. But with a different perspective on your sales funnel, you can generate significant improvements far more easily than you might have imagined. In this on-demand training webinar, we’ll share:
- Why viewing your sales funnel as an "interconnected system of inputs and outputs" is so powerful and transformative.
- A straightforward way to identify the points in your sales funnel with the most leverage and impact on overall results.
- How relatively small improvements can cascade, combine, and compound to produce a magnified impact on performance.
- Suggestions and tips for getting started, avoiding major problems, and getting the most from your improvement efforts.
This webinar is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.
More Subscriber-Only Resources From Our Library
-
How to Avoid Sales Compensation Gotchas
No variable compensation approach is ever going to be perfect, but you stand a much better chance if you're aware of the potential hurdles. This guide exposes the problems with various compensation schemes and explores potential solutions.
View This Guide -
All About Price Optimization
As more sales teams start turning to price optimization, it certainly helps to have a strong understanding of how it actually works and how it leverages elasticity and other metrics to calculate optimal prices.
View This Webinar -
Isolating the Impacts of Price, Volume, Cost and Mix
Using this straightforward tool, you can finally put an end to the second guessing and skepticism by isolating and quantifying the contributions of price, volume, cost and mix to period-over-period revenue and margin differences.
View This Tool -
Keeping Your Customers After You've Acquired Them
In this informative interview, Rick Reynolds of AskForensics discusses the primary reasons customers defect, how to identify vulnerable or damaged accounts, and the steps you can take to turn things around.
View This Interview

Why Subscribe?
When you join your peers and become a SellingBrew Playbook subscriber, you get immediate access to this webinar as well as all of these other features:
- Training WebinarsDozens of on-demand webinars covering crucial sales ops topics with new webinars every few weeks
- On-Demand LibraryA searchable library of hundreds of concise guides, tutorials, cases, assessments, and research reports
- Expert InterviewsLearn from others in sales who’ve “Been There and Done That” through our Expert Interview Series
- Help DeskAsk our team of analysts for advice, insights, and perspectives on your specific sales ops challenges