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Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • Should Sales Ops Be Distributed or Centralized?
  • When positioning ourselves vs. the competition, won’t prospects see us as negative and get turned off?
  • What's the difference between sales enablement and sales effectiveness?
  • What's the difference between "explicit" and "latent" demand?
  • What’s wrong with "management by result"?
  • How does cycle time affect overall results? Aren’t the dollars the same no matter when you get them?
  • What's the difference between lead generation and cultivation?
  • How are B2B sales operations using predictive analytics?
  • What are the different buyer types we might be negotiating with?
  • What's a "bounce-back" offer and when would I want to use one?

This question is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.

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More Subscriber-Only Resources From Our Library

  • Golden Rules of Sales Ops

    Sales Operations has its own set of rules and governing principles...most of which you'll never find in a textbook. What are these "golden rules" and how you keep from breaking them?

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  • The Metrics Sales Leaders Should Be Managing

    You need to track and manage sales metrics, but which metrics are the most important? In this guide based on research from Vantage Point Performance and the Sales Education Foundation, Jason Jordan reveals the ones that really matter.

    View This Guide

  • Competitive Insights for More Strategic Selling

    For strategic selling, playing against your competitors' features, functions, and price-points isn't enough. This video guide explains how to win more often by gaining a much deeper understanding of your competitors.

    View This Guide

  • Quick Wins in Sales Operations

    It’s always good to have a few tricks up your sleeve for boosting results in short order, without investing a ton of effort and money. In this session, we discuss 15 "quick wins" that have proven effective for others.

    View This Webinar