Sales Operations Best Practices, Research Reports, Training Courses and Webinars

SellingBrew

Subscriber-Only Research

Already a subscriber? Login

Subscribe and get immediate access to this research, full access to our research library, and much more...

Closing the Gap on Growing Existing Customers

A SellingBrew Research Briefing Exploring a Critical Capability That Most B2B Sales Operations Are Lacking

Our research into leading sales operations shows that for most established B2B companies, selling more to their current customers is a very important issue...with some very serious problems and implications. In this research briefing, you'll learn about:

  • Where "growing sales to existing customers" falls in the list of top priorities for established B2B sales operations.
  • The number of sales operations reporting a serious deficiency around understanding untapped account potential.
  • Five "hidden" impacts this capability gap has on territory planning, coverage mapping, sales incentives, and more.
  • Where the majority of sales operations are turning in order to address the problems and close the capability gaps.

This research is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.

Subscribe & Get Access

More Subscriber-Only Resources From Our Library

  • Avoiding the Top 7 Sales Ops Mistakes
    Avoiding Sales Ops Mistakes Nar Splash

    If you can avoid the biggest mistakes that others have already made, you're definitely rigging the game in your favor. Learn about the Sales Ops mistakes that have set other groups back years and even damaged careers.

    View This Webinar

  • The Pitfalls of Sales and Marketing Alignment
    case_the_pitfalls_of_sales_and_marketing_alignment

    Sales and marketing alignment can sometimes do more harm than good. These real-world case studies expose the costly downsides of alignment and reveal the mindset that's often more effective to adopt.

    View This Case Study

  • Combating Competitive Pricing Pressure
    guide_combating competitive pricing pressure

    Pricing pressure is just a fact of life. But how well you handle that pressure can determine whether your business ultimately succeeds or fails. This guide exposes 15 ways to address (and prepare for) competitive pricing pressure.

    View This Guide

  • Taking Your Sales Operation to the Next Level
    Next Level Sales Ops Nar Splash

    It's common for sales operations to get mired in tactical sales support and administrative activities. This four-part recorded training session reveals the steps leading sales operations teams are taking to transform themselves into a much more proactive and strategic business function.

    View This Webinar