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Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • Any ideas for teaching our salespeople how to deal with Procurement?
  • Aren't people usually the root-causes behind most sales and marketing problems?
  • Won't sales managers know which skills need shoring up amongst their reports?
  • What's a "bounce-back" offer and when would I want to use one?
  • The prospect-targeting attributes we’ve identified are more like attitudes than attributes. Is that a problem?
  • Can modeling account potential help me with forecasting?
  • How are B2B sales operations using predictive analytics?
  • Once I understand the untapped potential in each account, what can I do with the information?
  • To be most effective, which major growth drivers should we be focusing on?
  • Should I give my salespeople a specific price, or is a range OK?

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