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Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • Instead of leaving it to marketing, we'd like to own the marketing automation system. Any advice or suggestions?
  • How would we modify our systems to incorporate our sales training?
  • Why don't great salespeople make great sales managers?
  • What can I do if I can’t really tell whether the customer is serious about needing the absolute lowest price?
  • Should Sales Ops and Marketing Ops be combined? Is this common?
  • What's the difference between lead generation and cultivation?
  • Where Should Sales Ops Report To, or Up Through?
  • Why is customer retention so much more important in B2B than in B2C?
  • Why are the early signs of customer defection so difficult to spot?
  • Why shouldn't we just focus our attention on our largest customers?

This question is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.

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