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Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • Any ideas for teaching our salespeople how to deal with Procurement?
  • Can modeling account potential help me with forecasting?
  • What do I do if my internal team can’t reach agreement on a set of value-drivers and their relative importance?
  • Should I share the results of our marketing research with the sales team?
  • What are the main reasons sales training doesn't stick over time?
  • How can I tell if a customer is defecting early enough to do something about it?
  • Are marketing automation tools really all that? What can and can't they do, really?
  • Who cares "how" we hit the numbers, as long as we hit them?
  • How do we know what tweaks to make in the various stages of our funnel?
  • How do we identify all the elements that go into the cost of a fully loaded sales headcount and determine what their sales yield needs to be?

This question is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.

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