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Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • Should it concern us that customers haven't ever considered the value-drivers we've identified?
  • I'm tired of policing my sales team and playing "bad cop" on every deal. Any suggestions?
  • What's a "bounce-back" offer and when would I want to use one?
  • Can modeling account potential help me with forecasting?
  • What are the main reasons sales training doesn't stick over time?
  • What is a "Steady State" customer defection and how do I spot it?
  • When doing competitive analysis, where else can we look to uncover our competitors' priorities?
  • What's the difference between "explicit" and "latent" demand?
  • How do you make sure improvements stick and don't go back to normal?
  • If we hire experienced reps, shouldn't they already know what to do?

This question is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.

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