Get the Answers You Need

Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Can modeling account potential help me with forecasting?
• Our whitepapers aren't generating very many leads. Any suggestions?
• What should I do with the leads that sales people disqualify?
• What are the different buyer types we might be negotiating with?
• How would we modify our systems to incorporate our sales training?
• Why are the early signs of customer defection so difficult to spot?
• What’s the difference between “hard” and “soft” value-drivers?
• What's the difference between lead generation and cultivation?
• How do we get organizational support for tightening up our targeting criteria?
• What can I do if I can’t really tell whether the customer is serious about needing the absolute lowest price?