Get the Answers You Need

Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• What's a typical ratio of Sales Ops headcount to Sales headcount?
• For targeting purposes, what if we can’t find any attributes that are common across our most profitable customers?
• What are the main reasons sales training doesn't stick over time?
• Instead of leaving it to marketing, we'd like to own the marketing automation system. Any advice or suggestions?
• Why would a B2B customer defect if they are saying they're satisfied?
• Any ideas for teaching our salespeople how to deal with Procurement?
• What should I do with the leads that sales people disqualify?
• What's a good cost-per-lead? Are there any benchmarks?
• How do we get organizational support for tightening up our targeting criteria?
• What's the problem with using BANT for prospect qualification?