Sales Operations Best Practices, Research Reports, Training Courses and Webinars

SellingBrew

Subscriber-Only Express Guide

Already a subscriber? Login

Subscribe and get immediate access to this guide, full access to our research library, and much more...

Driving Strategic Decisions with Sales Analytics

How to Look at Sales Performance in a Different Way and Put Your Company on a More Strategic Path

Most often, sales analytics is only used to inform near-term, tactical sales decisions. But in the right hands, sales analytics can answer some much bigger questions and serve a very different purpose---a much more strategic purpose. In this guide, you will learn about:

  • How sales analytics can help answer the big strategic questions that many B2B companies are struggling with.
  • Why sales analytics is one of best sources for information and insight to improve a company’s overall strategy.
  • The three performance characteristics that are the most telling and indicative of strategic advantage and potential.
  • How to use sales analytics to identify your company's real strategic "sweet spot" within the overall marketplace.

This guide is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.

Subscribe & Get Access

More Subscriber-Only Resources From Our Library

  • Attracting and Capturing Better Leads

    Isn't it frustrating when sales gets the blame for poor performance when the quality of leads is the real problem. In this on-demand webinar, learn about a number of strategies and tactics for maximizing the quantity, quality, and value of your sales leads.

    View This Webinar

  • Rethinking Sales Coverage

    For decades, teams have approached territory design and coverage planning in largely the same way. But current market conditions are forcing everyone to question the status quo and explore new possibilities,

    View This Webinar

  • B2B eCommerce Channel Pricing Practices

    Market dynamics have kicked B2B ecommerce trends into high gear. In this session, we dispel eight myths of B2B ecommerce and explore ten critical strategic pricing principles you'll want to embrace.

    View This Webinar

  • How to Identify & Target Your Best Prospects

    Every year, B2B sales and marketing teams waste millions of dollars and thousands of hours desperately chasing the wrong business. In this on-demand webinar, learn about two methods for making targeting decisions that can improve every aspect of your performance, all at once!

    View This Webinar