Demonstrating the Value of Sales Operations
Quantifying and Communicating the Contribution and Impact of Your Sales Operations Team
While the importance, contribution, and value of long-established business departments tends to be taken as a given, relatively new Sales Operations functions will often have a bigger hill to climb. From getting additional human resources to investing in new tools and technology, an all-too-common response from management is, "Well, what have you done for me lately?" In this on-demand webinar, you'll learn about:
- How other teams have moved beyond being an administrative expense to being seen as an investment in profitable growth.
- The productivity metrics and contribution measures that can help make your case for additional investments and resources.
- How to combat the common misconceptions and misunderstandings about the importance of sales operations in B2B today.
- Proven approaches for internal communication and collaboration that reinforce your value and maintain ongoing support.
This webinar is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.
More Subscriber-Only Resources From Our Library
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Essential Sales Ops Roles
While there's only one Sales Ops title on the business card, there are actually many different "jobs within the job." And it isn't easy to do the right jobs, at the right times, and in the right ways.
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Selling Through Uncertainty
As Sales Ops practitioners, we're expected to make weighty decisions with imperfect information. How do we "illuminate" the landscape a bit? What steps can we take to reduce the ambiguity, uncertainty, and risk?
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Can You Benefit from Better Deal Management?
Some companies close deals rapidly at the expense of margins and profit. Other companies protect margins and control discounting at the expense of cycle-time and close-rates. In this guide, you'll learn how leading companies are able to achieve the best of both worlds.
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The Reality of an "Intelligent" Sales Technology
Every once in a while, a sales technology comes along that purports to do things that just seem to good to be true. But does the reality actually line-up to the claims? We wanted to know. So we did our homework and talked to actual users. And what we discovered may surprise you.
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Why Subscribe?
When you join your peers and become a SellingBrew Playbook subscriber, you get immediate access to this webinar as well as all of these other features:
- Training WebinarsDozens of on-demand webinars covering crucial sales ops topics with new webinars every few weeks
- On-Demand LibraryA searchable library of hundreds of concise guides, tutorials, cases, assessments, and research reports
- Expert InterviewsLearn from others in sales who’ve “Been There and Done That” through our Expert Interview Series
- Help DeskAsk our team of analysts for advice, insights, and perspectives on your specific sales ops challenges

